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工業技術研究院

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技術名稱: 互動看板服務系統

技術簡介

廣告透過雲端控制器,讓消費者手機與店家已設置的螢幕看板進行互動,除了原有的影片廣告播放功能外,可進行專屬的優惠券發放。並且搭配影像辨識技術,協助店家判別佇足於看板前消費數量、性別及年齡,快速了解消費者輪廓。

Abstract

By using the cloud control system, this interactive digital signage allows customers to interact with the advertisements that the store has set up on the screen. The Interactive digital signage is with Image Recognition Technology; it can help stores collect customers’ profiles as gender and age. It can then push customized information showing to customers who is around seeking for higher opportunities of transferring advertisements to transactional sales or valuable customer services.

技術規格

1.系統支援Windows7/Windows10 2.移動裝置系統支援Android/iOS等移動設備瀏覽器

Technical Specification

1.System supports Windows7/Windows10 2.Support mobile device browsers such as Android/iOS

技術特色

讓螢幕從廣告輪播升級為專屬互動行銷看板

應用範圍

百貨業、零售業

接受技術者具備基礎建議(設備)

門店中需裝設螢幕並提供網路,可將本技術直接導入。

接受技術者具備基礎建議(專業)

使用瀏覽器登入雲端後台進行投放內容設定。

技術分類 U-服務系統開發

聯絡資訊

聯絡人:廖燕鈴 智慧物流與供應鏈整合組

電話:+886-3-5913016 或 Email:yanling@itri.org.tw

客服專線:+886-800-45-8899

傳真:+886-3-5820038

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